Supplement Formulation & Labelling Support
Bringing a supplement idea to market takes more than a strong concept. You need a formula that is built with purpose, a clear view of your cost of goods, and packaging copy that gives your brand a confident starting point.
Through a trusted specialist partner, Life Lab can help you develop a considered supplement formulation and designer-ready labeling copy for your next SKU. From the first ingredient decision to the final front, and back-of-pack wording, this service is designed to help you move forward with greater clarity.
Our formulation and labelling support brings together evidence-led product development, commercial consideration and practical pack-copy guidance. Whether you are launching your first product or developing a new addition to an established range, we can help you create a supplement that is aligned with your brand, your target market and your manufacturing plans.
Get started with a stronger product brief
Every product starts with a conversation. Tell us about your concept, target customer, preferred format and commercial objectives, and we will help you explore the right next steps.
What is included?
Evidence-led formulation
Your formula is developed around ingredients with an established evidence base, with clear reasoning behind the proposed ingredients, doses and format. You will receive a formulation report that explains the thinking behind each recommendation, giving you a practical foundation for development and manufacture.
For flavoured products, taste, texture and mixability are considered from the outset. This helps ensure that the product concept works not only on paper, but also for the customer experience you want to deliver.
Commercially minded cost and manufacturer support
A great formula also needs to be commercially viable. Before formulation work begins, we agree a target cost of goods so that the product is developed with your commercial objectives in mind.
We can then support the manufacturer-pricing conversation with your chosen production partner, helping you enter discussions with a clearer understanding of the formulation, its intended cost position and the questions that matter. This gives you a more informed route from product concept to production.
Designer-ready label copy
Your product label needs to communicate your brand clearly while presenting essential information in a well-structured format. We provide front and back-of-pack copy that is written around your product, your positioning and the requirements of your intended market.
The copy is prepared for handover to your designer, helping make the move from formulation to packaging more straightforward. It is reviewed against current guidance for the target market at the time of delivery, providing a strong starting point for your label-development process.
A clearer route from concept to product
Our formulation and labelling support service is designed to make the early stages of product development easier to navigate. We begin by understanding what you want your product to achieve, who it is for and how you want it to sit within your range. From there, the specialist team develops a tailored formulation, considers the practical and commercial elements, and prepares the content you need to progress your packaging.
The result is a more complete product brief: a formulation with documented rationale, a cost-conscious manufacturing conversation and label copy that is ready to be taken forward into design.
1. Share your brief: Tell us about your supplement concept, intended market, format, audience and commercial objectives
2. Develop the formulation: A specialist formulation team reviews the brief and develops a proposed formula with documented reasoning for the key decisions.
3. Consider cost and production: We establish a target cost of goods and support an informed pricing conversation with your chosen manufacturer.
4. Prepare your pack copy: You receive structured front, and back-of-pack copy to hand over to your packaging designer.
Formulation & Labelling FAQs
Your formulation report provides the recommended formula and the rationale for the main ingredient, dose and format decisions. It is designed to give you a clear explanation of the proposed product, helping you discuss it confidently with your manufacturer and internal team.
Yes. for flavoured products, the development process considers taste, texture and mixability from the beginning, alongside the formulation brief. This ensures these practical factors are part of the conversation before the product reaches the production stage.
We agree a target cost of goods before the formulation work begins. This target informs the development process and provides a useful basis for manufacturer-pricing discussions, helping you keep the proposed formula aligned with your commercial goals.
No. The label-copy review is based on current guidance at the time the work is delivered, but regulations and market requirements can change. Final legal and regulatory compliance responsibility remains with the brand owner. We recommend obtaining any additional specialist legal or regulatory advice required for your product and intended market.
Yes. The service can provide a strong starting point for a new supplement concept or support a brand that is planning a new SKU. Share your objectives with the Life Lab team and we can help you determine whether the service is suitable for your next project.
You receive front and back-of-pack copy that is structured for your product and ready to hand over to your designer. The content is prepared with your brand, product positioning and target market in mind.
Fixed-price formulation support
Formulation & Labelling Support is available at a fixed price of £995 per SKU. This includes the formulation report, cost-of-goods and manufacturer-pricing support, and front and back-of-pack copy described above.
There are no hidden extras within this core scope. If you have a more complex requirement, please get in touch and we can discuss the most appropriate route for your project.
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